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Stuff the Dinosaurs

Keep up won’t you – most websites that promote ‘how to successfully start and run your own business’ are sponsored by big companies and government bodies and written by people that are in jobs and have...

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Five Ways To Handle The Big Boys

All that glitters…. Keep Up won’t you? I learned a new Brit word yesterday. Yes, regrettably I’m still in the sad land of fleeces and dodgy haircuts. The word I learned was ‘institutionalised’. I was...

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Breaking the marketing inertia that may exist in your business

Recently, a new study on SME marketing conducted by the Centre for Economics and Business Research (CEBR) – reported here – was released. In the study, they found that the average SME is only achieving...

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